April 30, 2010

Bungie Signs With Activision

Bungie, the studio that made Halo, have signed a ten year publishing deal with Activision. For the next decade all Bungie games will be published by Activision. However, Bungie still retains all their intellectual property and will continue to be an independent company.

The real question now is will Bungie end up like Infinity Ward?

Infinity Ward was owned by Activision and Bungie still will be an idependant company but they will still dealing with the company whose CEO has been quoted saying "We have a real culture of thrift. The goal that I had in bringing a lot of the packaged goods folks into Activision about 10 years ago was to take all the fun out of making video games."

Due to Activision's history of making yearly sequels we may end up seeing Bungie being "encouraged" to continue making Halo games. Because we all know that Bobby likes his money and Halo is a hot selling IP.

Full Story at www.develop-online.net

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